LBs: Recently was reminded of the Lois McMaster Bujold quote from Memory "When you choose an action, you choose the consequences of that action. When you desire a consequence you had damned well better take the action that would create it."

(this was in a narrative context, so its strong imperative works there. But even if we'd not "damned well"...when we can take an action toward the consequences we want, like normalizing stories about worlds we want to see... that's good shit to do)