Meanwhile in France, a major crisis is upcoming :
"French scoff at claim burgers are outselling classic ham baguettes
Fans of jambon-beurre say its demise has been exaggerated despite hamburger sales of 1.4bn"
https://www.theguardian.com/world/2018/mar/20/boeuf-burger-sales-in-france-overtake-classic-ham-baguette
