@maloki 1. A social medium where my data isn't owned by a company who'll try to use it or me for profit. Instance-specific, an admin who makes sure no nasty people disturb our peace and fun.
2. I'd like to see Mastodon succeed in drawing new users (not just accounts) and keeping them. Biggest obstacles I think are discoverability (how do I find people with similar interests through just Mastodon), and a lack of multi-column grouping a la Tweetdeck. The emphasis on public TLs isn't worth it I think. They're already becoming unusable with the current user numbers.
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@maloki (cont.)
3. Not much really. I've mentioned it a few times, but the ones (most of them) who don't already use Mastodon follow lots of people on Twitter, so it's a chicken&egg problem. The huge influx of Japanese users might help for friends who follow mostly artists or anime creators.